Marvell is an agency specializing in marketing and communications advice for corporations, small businesses, and startups.
The agency takes pride in being discreet and open with its clients, making them feel confident all the way to the end of any campaign or endeavour, always providing the real results, and never resolving to obscure marketing speech just to look competent.
I took a process from start to finish, creating branding, designing a concept, and developing everything.
Concept, interface design, animation, logo design, graphic design & illustrations, Webflow development.
About 90 percent of all information is acquired by humans through their eyes (I totally made that figure up but it sounds plausible, right?).
The main colours are a dichotomy of light and dark. While not exactly a unique approach, the element sizes and white space are what contribute to the actual feel of the site.
Accents are created with gradients made of a few main colours and their shades — mostly shades of blue and a touch of reds, creating an interesting and natural looking lighting.
The idea for the site was to be simple and calming without any hints of hectic corporate atmosphere so common in other communications consultancies — usually agency's clients have enough of that in their everyday business activities.
I created a slowly flowing (but responsive without being sluggish) mood for the pages which is evolving as visitors scroll through the canvas. It is backed by subtle (and sometimes not-so-subtle) animations and interactions for the wholesome browsing experience.
Micro-interactions are what designers use to keep visitors entertained while staying on the site or using online service. I made sure that all interactive parts of the pages had visually pleasing feedback — hovering or simply scrolling the page is a gratifying process.
One of the first sites to use newly released at the time Webflow interactions 2.0 to its fullest. Please visit the actual site to see it by yourself and in action!